Adwords* is the Pay per Click-based Google product that allows advertisers to more precisely target their chosen audience. The technology that powers AdWords allows its users to define a list of words and phrases (keywords) that act as a trigger for the PPC ad. Once triggered, AdWords displays the associated advertisements (ad copy or Adtext), effectively allowing businesses to easily target those most l likely to be interested in their products or services.
Google AdWords provides several advantages over other types of advertisements … (1) immediate visibility, (2) complete accountability, (3) budget flexibility, and (4) terrific analytical software to provide insight and guidance towards optimizing the business results of the campaign.
One of the biggest advantages of Google’s PPC program is the fact that it can net your website visitors immediately. Organic SEO may take months to generate results of significance, but a PPC ad can work for you right away. When used in coordination with an SEO strategy, Adwords can bring you visitors while you are waiting for your page to appear prominently in organic search results.
Some of the advantages of Google Adwords
StretchHost can assist you creating and configuring the Google AdWords, that makes incoming traffic to your websites thus, you can improve your business too. You can also see the realtime updates through the web statistics on the visitors landing on your website and convert your orders** accordinly. Kindly contact us for further assistance on setting up Google Adwords account for you.
*AdWords(TM) is a Trademark of Google Inc., Mountain View, California. StretchHost is an independent company providing Web and IT related services and not affiliated with Google.
**Note: StretchHost only assists only setting up the Adwords account, and do not guarantee on converting business from your visitors.